The two banners will come together to produce films and web-series in Malayalam and Hindi.
Tovino Thomas Productions, Yoodlee announce multi-project deal
Mumbai - 07 Apr 2022 21:30 IST
Tovino Thomas Productions and Yoodlee Films have revealed plans for a multi-project deal to produce films and web-series in Malayalam and Hindi.
Siddharth Anand Kumar, vice-president of films at Saregama India, said, “Tovino Thomas is a pan-Indian success story. Be it his amazing acting prowess in a cultural phenomenon like Minnal Murali (2021) or his sharp instincts as a producer, he is someone who is creating content for posterity and we share that vision.”
He continued, “Our goal is not just to succeed but to define genres, set standards and break new ground, and he is the perfect collaborator we would like to co-create content with, be it for OTT platforms or the big screen. Tovino also represents brave filmmaking in the Malayalam industry and we could not be more thrilled to have him aboard.”
Actor-producer Tovino, seen most recently in Naradan (2022), added, “This collaboration signifies a huge shift in the Indian content space where all industries are willing to collaborate and reach out to not just one regional demographic but the global audience. I cannot wait to begin this new journey with Saregama India and explore our shared love for timeless stories.”
Yoodlee Films has previously collaborated with Malayalam stars Prithviraj Sukumaran and Nivin Pauly for solo projects, but this marks the first time the corporate production house is striking a multi-project deal with a Malayalam banner.