News Hindi

Akshay Kumar's COVID-19 ad released, encourages people to step out and be 'aatmanirbhar'


Directed by R Balki, the public service advertisment was shot a week ago with permission from the state government.  

Our Correspondent

Akshay Kumar's COVID-19 public service advertisment to encourage people to step out of their homes after the lockdown, while taking ll safety measures, has been aired. Directed by his PadMan (2018) director R Balki, the ad film was shot at Kamalistan studio last week while the lockdown was in its last stage. 

The advertisement features Kumar as a villager, who sets off to work while wearing his mask. He is stopped by another villager who asks him, "Are you not afraid of catching the virus?" Kumar lists out the precautions he is taking while getting back to work. 

"If the health service workers are sacrificing so much to save our lives, the least we can do is to make it easier for them,” Akshay adds. The actor goes on to suggest that there is nothing to worry about if one does contract the illness, as the government has enough hospitals ready to treat patients.

The actor finishes the campaign asking people to stand up and support the country, to be ''atmanirbhar'' or self-reliant, which has emerged as the new keyword from the government. 

Kumar had earlier also posted videos requesting people to follow the rules of the lockdown and not step out of their homes. 

India continues to face rising cases of the COVID-19 virus with a tally at 2.07 lakh, and 8909 new infections on Wednesday. However, the fatality rate for the pandemic has been on the decline steadily.

The actor shot for the film in the last stage of the lockdown, with permission from the Maharashtra state government. The actor and the production went through rigorous safety measures as they began the shoot. 

The state government has now allowed production houses to resume shooting after a two-month shutdown, provided the right precautions are taken at every film and TV shoot. 

Related topics

Coronavirus