While the idea sounds interesting, the already available audio jukebox of the film on YouTube defeats the purpose.
Panghrun musical trailer: Short audio clips of all the songs are featured here
Mumbai - 26 Feb 2020 20:15 IST
The music of Panghrun is already a hit with listeners. All songs in the film are based on classical music. The film is an ambitious project of director Mahesh Manjrekar and the makers are leaving no stone unturned to create a buzz around it.
To this end, they have started coming up with innovative ideas for promotion. Seeing the popularity of the film's music album, the makers have released a new 'musical trailer'.
The trailer is basically a compilation of all the songs, but instead of short videos of the songs, the makers have opted for short audio clips aided with just a montage of images from each video.
The strategy is interesting but should perhaps have been done before the film's album was released on YouTube. When the entire album is already available online, this musical trailer does not make much sense. Keen followers of Marathi cinema might still watch the video out of curiosity, but it does not have repeat value, given that the full album is also available on the same platform.
Panghrun, directed by Mahesh Manjrekar, stars Gauri Ingawale and Amol Bawdekar, and is slated for release on 3 April.