The dark drama-thriller had its world premiere at the Busan International Film Festival and was also screened at 19th Mumbai Film Festival in October.
Festival film Ajji to be released in theatres on 24 November
Mumbai - 14 Nov 2017 18:46 IST
Director Devashish Makhija's Ajji, starring Sushma Deshpande, is due to be released in theatres on 24 November.
Produced by Yoodlee Films, the Hindi film had its world premiere at the Busan International Film Festival in October where trade magazine Hollywood Reporter called it "one of India's strongest independents this year".
The film had its Indian premiere at the 19th Mumbai Film Festival and has also travelled to the Dharamshala International Film Festival. It will be seen at the 28th Singapore International Film Festival (SGIFF) along with Anurag Kashyap's Mukkabaaz (2018) and Sanal Kumar Sasidharan's Sexy Durga (2018).
In a press release for the film's announcement, Makhija stated, "Fairy tales are all written metaphorically, and this one specifically holds a lot of relevance today. We are extremely happy at the interest shown by the festival circuit for our film. Each day that we come closer to Ajji's theatrical release I feel glad that Saregama India has set up Yoodlee Films as a platform to help independent filmmakers fearlessly tell stories that others shy away from."
Vikram Mehra, managing director of Saregama, said, "Ajji encompasses everything that Yoodlee Films believes in. It is guided by our belief in #fearlessfilmmaking for Indian cinema and we are extremely glad that this thought is resonating with many prestigious festivals across the globe. We hope that with films like Ajji, Yoodlee Films helms the beginning of a change."
Watch the trailer of the film here: